Ukulele is a London based contemporary young fashion brand, pioneered by Purple-Qie Qin. Behind each collection is Ukulele’s unique story – to juxtapose Western and Far East culture, blending fashion elements from the past few decades with modern techniques.

Established only two years ago, Ukulele is already making ripples within the market. Declared ‘the brand you need to know’ by Look magazine,  being named the best young brand at the Pure trade show by respected industry title Drapers, Ukulele is bringing colour, energy and life to high-end fashion, and is favourited by celebrities and London it girls including Millie Mackintosh, Little Mix, Diana Vickers, The Saturdays, Fearne Cotton, Lucy Watson and  Rosie Fortescue.

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